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PRIVACY POLICY

Privacy Policy

This Privacy Policy explains how Matt's Macros Limited, doing business as Mero, collects, uses, discloses, and protects personal information when you use Mero.

Effective date: May 13, 2026

About Mero

Mero is a digital platform that provides personalized meal planning, macro-based nutrition guidance, and meal preparation tools for consumers. Mero is currently waitlist-only. As the iOS and Android apps become available, additional product features may collect additional information described below.

Information We Collect

On the Mero website, we currently collect your email address when you join the waitlist or contact us. We may collect a name only if you choose to provide one when you respond to a confirmation message or contact support.

When Mero app features become available, we may collect account and access information such as name, username, email address, password or authentication credentials, and Apple or Google sign-in identifiers if you choose to use those sign-in methods.

To provide meal planning and nutrition features, we may collect nutrition and profile inputs including age or age range, biological sex for basal metabolic rate calculations, height, weight, goal, target rate of change, activity level, training frequency, macro preferences, dietary preferences, food exclusions, allergies, budget sensitivity, cooking skill, prep time availability, and meal frequency.

We may also collect plan and usage data, including generated meal plans, recipe selections and swaps, grocery lists, prep plans, daily meal completion, substitutions, deviations from plan, weekly adherence rate, missed meals, skipped days, plan adjustments over time, and engagement signals such as plan generation frequency.

Like many digital services, we may collect device and technical data such as device type, operating system, app version, IP address, approximate location derived from IP address, log data, errors, and crash information.

How We Use Information

We use personal information to operate the waitlist, provide and improve the Service, create and adapt meal plans, generate grocery lists and preparation guidance, maintain account security, communicate with users, respond to support and privacy requests, troubleshoot technical issues, analyze product performance, and comply with legal obligations.

Automated Systems and AI

Mero uses automated systems and algorithmic processes to generate meal plans, grocery lists, and preparation guidance. Certain features of the Service may use artificial intelligence to support personalization, system functionality, or product improvements.

Third-Party Service Providers

We may use third-party service providers to operate, improve, and support the Service, including hosting providers, payment processors, analytics tools, communication platforms, and AI service providers. These providers may process data on our behalf in accordance with their own privacy policies. Examples include providers such as Apple, Google, Cloudways, Klaviyo, and AI processing services.

We do not sell personal information. We may disclose information if required by law, to protect rights and safety, in connection with a business transaction, or with your consent.

Data Retention

We keep personal information for as long as needed to provide the Service, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, and support security. Waitlist information is retained until you ask us to remove it or until it is no longer needed.

Your Choices

You may request access, correction, or deletion of personal information by contacting us at privacy@getmero.co. You may also request removal from the waitlist or marketing communications at any time.

Minors' Privacy

Mero is intended for users in the United States who are at least 18 years old. We do not knowingly collect personal information from minors under 18.

Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Changes

We may update this Privacy Policy from time to time. The effective date above shows when it was last updated.

Contact

For privacy questions, contact privacy@getmero.co. For general support, contact support@getmero.co.

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